Spring 2017 Newsletter
Laird Brown Photography
Making a Stunning Image for a Stunning Building
New construction at a new mall makes for a stunning second location for AZ MediQuip. However, dark window glass intended for morning sun protection made the shop look cold and uninviting in a photograph, detail at right.
To make the store look as welcoming as it is – especially important for seniors who come there for durable medical equipment – additional light was added inside to overcome the dark glass and show the variety of products on offer.
Picturing Tanks, Not Reflections
Applied Process Equipment upgraded their line of commercial and residential arsenic removal water treatment equipment to stainless steel from PVC. They needed images for sales sheets, sales presentations and web site. Several techniques were used to be sure the units look like stainless steel. Otherwise the mirror-like tanks would would just show reflections of the units’ surroundings – like me and my camera, right.